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Successful Opening Ceremony for WNT China


Signing the “Opening Ceremony Wall”: Henry Xu, Sales Manager and Deputy General Manager.

Ready for the challenges of the Chinese market: the team WNT in Shanghai.

From left to right: Mr. Yu Jianhua, (President of Jiading Industrial Zone), Melissa Albeck (General Manager WNT China), Claude Sun (General Manager Business Unit WNT worldwide).

The new WNT catalogue for China was published in October and the first orders quickly followed. Then on November 18th the official opening ceremony was held for the new WNT sales organization. Some 50 invited guests were present including WNT customers, guests of honor from the Plansee Group and also representatives from the local government and businesses.

After a welcome for the guests with a traditional tea ceremony, Melissa Albeck (General Manager WNT China) gave a speech thanking everybody, who played a significant part in the founding of the new company. One of these people was Mr. Zhang, General Manager of the Jiading Industrial Zone Economic Development Company. ”He helped us to find the right premises in the Jiading Industrial Zone and supported us throughout the process of founding the company and fitting out the office and warehouse“, said Mrs. Albeck. She also mentioned Richard Cheung, Managing Director of Plansee China. He and his team gave valuable assistance in several personnel and IT matters. Also the entire WNT China team led locally by Henry Xu, Sales Manager and Deputy General Manager, was praised for their excellent work that made it possible to start business on time. “China continues to be a fast developing market that is becoming ever more sophisticated and quality conscious and requires good technical support. I am confident that WNT can fulfil these requirements with our strong team here in China“, said Melissa Albeck.

Claude Sun (Head of Business Unit WNT worldwide) also praised the hard work of all involved. “It takes a lot of time and effort to start a new sales organization from scratch. This is a big achievement“, commented Mr. Sun. He is in no doubt that WNT Shanghai will be successful and referred to the development of the Plansee Group in China. “This opening ceremony marks the start of WNT in China, but the Plansee Group we belong to has been present here for more than 25 years. Today a significant proportion of the Group’s annual turnover already comes from Asia“, emphasized Claude Sun. He also believes that the proven WNT service concept will ensure that the Chinese sales organization will grow quickly. “Our service concept is very successful in Europe and we are convinced that we will also be able to meet the requirements of customers in China“, said Mr. Sun.

During the ceremony the traditional Chinese lion dance was performed. It is a colorful ritual that is often a part of important events and the opening of new buildings. It is believed to bring good fortune and success. With the support of the lions, a strong WNT team and the proven service concept, the new organization is definitely off to a good start.